The strike should be felt before it’s seen – Cobra swimwear shoot

Finally! We have had our Cobra swimwear collection out for a little while but haven’t had the opportunity to create ‘the shoot’ for it. We have the one featuring João, our M8 of December, which is amazing but we needed one that fully demonstrated the concept of cobra.

After a bit of work looking for the right model and location we found Rudy who was perfect for the shoot. Rudy was Mister Italy in 2019 and a contestant on The Bachelor Australia (season 6).

We were intending to do the shoot around The Geoff James Pool (Clovelly Ocean Pool) at Clovelly Beach (a famous Eastern Suburb beach in Sydney, Australia), but because there were too many people around we decided to take it to the other end, the rock area just before Shark Point and it tuned out better than we expected. The rock area added to the concept of cobra with its shadowing, as the snake is always hiding in the shadows waiting for its prey.

The images below feature Rudy and were shot by photographer Jon Setter.

Rudy is wearing:

You can follow Rudy@rudyelkholti and Jon Setter@jonsetter on their Instagram accounts.